Jane Goodall: Conservation in Three Formats

A school project exploring conservation through three formats: a commemorative coin concept, printed information and a short motion piece about habitat loss.

Context: School project
Role: Research, coin, print & motion design
Timeline: 2 months
Tools: Illustrator, Photoshop, Premiere Pro

A green and blue conservation infographic about deforestation. — An information-design piece translates deforestation research into a visual narrative.

01 / The brief

The starting point

Connect Jane Goodall’s conservation work with a wider story about deforestation. Each format needed its own way of communicating: a small symbolic object, a longer printed explanation and a time-based narrative.

The direction

Use imagery and symbols appropriate to each medium. The coin brings together a portrait, binoculars and a chimpanzee; print adds context and data; motion addresses habitat loss over time.

Coin conceptBrochureDeforestation infographicMotion piece

02 / Selected work

Different formats, a shared conservation theme.

Conservation and habitat-loss motion piece

School-project motion piece. Research and source imagery are discussed in the original project.

Both faces of a Jane Goodall commemorative coin concept. — Both faces of the coin concept, shown as rendered mockups.

Open printed brochure about Jane Goodall. — Brochure interior: space for biography and conservation context.

The cover and folded sections of the Jane Goodall brochure. — The folded brochure, shown as a print mockup.

03 / Design decisions

How the idea took shape.

Choose symbols that work at coin scale.

The coin exploration compares portraits and conservation imagery. The final concept pairs a portrait with a chimpanzee seen through a binocular-inspired window.

Flat black-and-white artwork for both faces of the coin. — Flat coin artwork makes the linework easier to inspect.

Give the story room to expand.

The brochure complements the small coin with space for imagery and written context. An information-design piece and motion extend the topic from a commemorative object to habitat loss.

Flat brochure layout with photographs and text columns. — Brochure layout before the contextual print mockup.

04 / Reflection

A revised version could make the relationship between all formats more explicit and improve the visibility of data sources, dates and units. Any updated statistics should be checked against their original sources.

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